Creative Conceptualisation. Omnichannel campaign Sage Inspirational Hub
Conceptualisation, development and production of an omnichannel influencer campaign to position the Sage brand as the benchmark in digital transformation and business growth. We challenged the usual influencer campaigns to go one step further: We turned the influencers into the protagonists of a cycle of knowledge and inspiration for businessmen and entrepreneurs.
Credits
Client
SAGE
Team
Planner: Cristina Matamala
Production: Andrea Vilalta, Marta Moreda
Creative Conceptualisation: Jaume Balagué
Copywriting: Jaume Balagué, Albert Bazán
Art direction: Miguel Sueiro
Graphic design: Vicky García-Romeral, Bibiana Boix
UX/UI: Vicky García-Romeral
Community management and PR: Sara Constán
Edition and podcast: Albert Bazán